Google has announced Imagen 4, the next generation of its AI model for image generation. This model was first showcased during the Google I/O 2025 conference.
The new model delivers significant improvements in image quality and detail accuracy.
Furthermore, it demonstrates clear progress in its capability to embed legible text within images, an area that has historically posed a challenge for most preceding models.
Fine Details and Advanced Visual Capabilities
According to Eli Collins, VP of Product at Google DeepMind, Imagen 4 is distinguished by its ability to generate images with intricate details.
These details encompass complex textures, water droplets, and even animal fur. It performs efficiently in both realistic and abstract styles.
The samples unveiled by Google included nighttime images of whales leaping from the ocean, a chameleon, and flour sacks.
All these examples demonstrated a high degree of clarity and visual coherence. The results reflected the model's advancements in handling visually complex elements.
Significant Advancement in In-Image Text Rendering
Google has also indicated that Imagen 4 shows marked improvement in text handling. This capability facilitates its use in designing greeting cards, posters, and comic strips.
This particular aspect has been widely discussed by specialists. Competitors like OpenAI, for instance, have previously announced similar improvements, though their models still occasionally struggle with typographical errors.
Examples showcased by Google included clear, readable fonts within miniature posters and even in a trial postage stamp design. Such outputs reflect an unusual level of precision in this domain.
Expanded Availability and Enhanced Speed
Imagen 4 is available starting May 20th (2025) within the Gemini app, on the Whisk and Vertex AI platforms. It is also integrated into Google Workspace tools such as Slides, Docs, and Vids.
Furthermore, Google officials have stated that a faster version of the model is set to be released later. This version will boast speeds up to ten times faster than the previous generation, Imagen 3.
Escalating Competition in Image Generation
Despite the presence of other advanced models in the market, such as Midjourney V7 or ChatGPT's image generation tools, Imagen 4 stands out.
Its distinction lies in its balance of speed and quality, in addition to its seamless integration within Google products.
In further remarks, Josh Woodward of the Google Labs team mentioned that enhancing in-image text was a primary focus during the new version's development.
He emphasized that potential applications range from creating presentation slides and invitations to designing intricate visual materials.
